Bloomers Flowers and Decor
Personnas
Person 1: Sophie, a 23 year old college student, who recently got engaged. She is looking for a floral designer that can make her dreams come to life. She has a full Pinterest board of arrangements that she wishes to have for her wedding day.
Person 2: Tara, a 37 year old business woman that is looking to elope. She has researched Southern Utah and read our reviews on Yelp. She has a very desert style and is looking for a unique designer to help her. Her and her future husband are planning on having an intimate ceremony with just the two of them.
Person 3: Kalynn, a local mom in the community who is in need of an everyday arrangement. She is a lady that follows our Instagram and Facebook and saw something that she loved. She calls our shop and we are more than happy to make something beautiful and deliver them in the local area.
For my Facebook campaign, I wanted to do something that I love, something that I'm involved with daily and something that I'm very knowledgable about. I plan on cross-promoting through Instagram and Twitter. I hope to be able to attract future brides and possible local customers. I plan on using pictures from past weddings and events that represent us and our unique style. I hope to be able to represent our brand and our style through different social media platforms.
